Complete Guide to Social Media Image Sizes (2024)

Introduction

Having the correct image dimensions is crucial for maintaining a professional appearance across all social media platforms. This comprehensive guide will help you optimize your images for each platform.

Facebook

Profile Picture

  • Recommended size: 170 x 170 pixels
  • Minimum size: 128 x 128 pixels
  • Display size: 170 x 170 pixels on desktop, 128 x 128 pixels on mobile

Cover Photo

  • Recommended size: 820 x 312 pixels
  • Minimum size: 400 x 150 pixels
  • Display size: 820 x 312 pixels on desktop, 640 x 360 pixels on mobile

Post Images

  • Recommended size: 1200 x 630 pixels
  • Minimum size: 600 x 315 pixels
  • Aspect ratio: 1.91:1

Story

  • Recommended size: 1080 x 1920 pixels
  • Aspect ratio: 9:16

Instagram

Profile Picture

  • Recommended size: 110 x 110 pixels
  • Display size: 110 x 110 pixels

Post Images

  • Square: 1080 x 1080 pixels
  • Portrait: 1080 x 1350 pixels
  • Landscape: 1080 x 566 pixels

Story

  • Recommended size: 1080 x 1920 pixels
  • Aspect ratio: 9:16

Reels

  • Recommended size: 1080 x 1920 pixels
  • Aspect ratio: 9:16

Twitter/X

Profile Picture

  • Recommended size: 400 x 400 pixels
  • Display size: 400 x 400 pixels

Header Image

  • Recommended size: 1500 x 500 pixels
  • Minimum size: 1192 x 220 pixels

Post Images

  • Recommended size: 1200 x 675 pixels
  • Minimum size: 600 x 335 pixels
  • Aspect ratio: 16:9

LinkedIn

Profile Picture

  • Recommended size: 400 x 400 pixels
  • Minimum size: 200 x 200 pixels

Cover Photo

  • Recommended size: 1584 x 396 pixels
  • Minimum size: 1192 x 220 pixels

Post Images

  • Recommended size: 1200 x 627 pixels
  • Minimum size: 600 x 314 pixels
  • Aspect ratio: 1.91:1

YouTube

Channel Icon

  • Recommended size: 800 x 800 pixels
  • Display size: 98 x 98 pixels

Channel Art

  • Recommended size: 2560 x 1440 pixels
  • Minimum size: 2048 x 1152 pixels
  • Safe area: 1546 x 423 pixels in center

Thumbnail

  • Recommended size: 1280 x 720 pixels
  • Minimum size: 640 x 360 pixels
  • Aspect ratio: 16:9

Best Practices

1. Quality First

  • Always use high-resolution images
  • Save in appropriate formats (JPG for photos, PNG for graphics)
  • Maintain aspect ratios

2. File Size Optimization

  • Compress images without losing quality
  • Keep file sizes under platform limits
  • Use appropriate file formats

3. Consistency

  • Maintain consistent branding across platforms
  • Use similar style and colors
  • Keep visual hierarchy in mind

Tips for Success

1. Before Uploading

  • Check platform-specific guidelines
  • Preview images in different devices
  • Test different aspect ratios

2. After Uploading

  • Verify image quality
  • Check how it appears on different devices
  • Make adjustments if needed

Conclusion

Using the correct image sizes is essential for maintaining a professional social media presence. Keep this guide handy when preparing images for your social media accounts, and remember that platforms may update their requirements, so always check the latest guidelines.